yatra (defined as "journey" in Sanskrit) serves men and women who travel, cook, read to be informed and for leisure, enjoy the arts and music, are health-conscious, interested in South Asia and the South Asian diaspora and, most importantly, in their personal journeys to grow and learn as cultural entities.
Our distinctive approach: innovative, beautiful, iconic, relevant, inspirational, educational and progressive
Demographic Profile:Delivering educated, culturally aware South Asian men and women worldwide
Age: 21 - 48
Median HHI: $70,440
% Female: 54%
% Male: 46%
Education: College+